Thursday 25 August 2011

The Escama Studio Story ....





The Escama Studio Story …. Fashion forward, fair trade accessories stitched together with vision, dedication and hard work.


A collaborative design studio based San Francisco and Brazil, Escama makes beautiful recycled fashion accessories using crochet and recycled aluminum pull-tabs, blending traditional handicrafts with modern design.


At Milk Concept Boutique we are completely memorised by these bags. At first gland its not clear what they are made of …. But upon closer inspection it becomes clear that they are works of real ingenuity and wearable works of art.


Escama Studio is an experiment in sustainability.


Escama Studio team adapted traditional crochet techniques used in Brazil and infused this tradition with a modern design sense and new materials. With designs originating from both San Francisco and Brazil, the bags are hand crocheted in Brazil by women’s collectives who are not just contract manufacturers, but an integral part of Escama Studio.


The video below, shows the various steps to producing the bags: from sourcing recycled aluminium, sorting usable tabs, washing, polishing, trimming and crocheting the tabs into the finished products. It follows the journey of the bags from Brazil to the San Francisco Museum of Modern Art.


“Creating innovative and stylish products from post-consumer and other sustainable materials, through partnerships with producers in economically disadvantaged communities


About the Artist Who Made Your Bag


The artists work in co-operatives located outside of Brasília, Brazil. The co-operative groups offer women and men in the community a means to earn a living wage through handicrafts and provide a setting where friends are made and self-esteem is regained.


Escama Studio donates a percentage of annual sales towards computer-based educational programs, along with computers, furniture, training, and assistance opening bank accounts.



For press please contact

dorin@milkconceptboutique.com

Saturday 6 August 2011

LONDON DESIGN FESTIVAL: THROUGH THE KEYHOLE AT MILK FROM 15 -25 SEPTEMBER


MILK invites you to join us on a journey through the unique and timeless work of Fornasetti. Launching the new collection of limited edition vases curated by Barnaba Fornasetti (son of Piero) combining the distinctive imagery of Fornasetti and the creative skills of Bitossi Ceramiche. Expect an unexpected twist on popular Fornasetti designs in an array of styles and textures, uniting traditional techniques with contemporary innovations. The 2011 vase collection continues to enjoy the interplay between illusion and reality, employing the undeniably witty Fornasetti charm.


We will have a soiree with Barnaba Fornasetti at Milk Concept Boutique on Tuesday, 20 September 2011 from 6-9pm. All our customers are welcome to join us for this evening, please RSVP to info@milkconceptboutique.eu.


Milk Concept Boutique is part of the Shoreditch Design Triangle.


For all press enquiries please contact dorin@milkconceptboutique.eu